Gestalt Psychology in Design

Closure

Without clear boundary we can still make out the shape

Proximity

Our mind tend to group the left stack as one and right as three different groups

Similarity

We group all squares based on color regardless of their placement

Continuity

Our eyes follow the first curve with dotted line and another with red line even though they have different color and type

Figure/ground

If black is background- image has two faces. If white is background- image is vase

Symmetry

Although this image has no clear shape, our brain simplifies it and interpret it as combination of triangle, rectangle and circle

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store