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“Gestalt” is German for “unified whole”. Gestalt Psychology emphasizes that the whole of anything is greater than its parts, i.e., the mind forms a global whole with self-organizing tendencies. Gestalt’s guiding principle, that our minds tend to perceive objects as part of a greater whole. Gestalt psychologists observe that humans naturally perceive objects as organized patterns and objects, a principle known as Prägnanz. They argued that these principles exist because the mind’s innate disposition is to perceive and find patterns.

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Designers use these principles to organize content on websites and other interfaces so it is aesthetically pleasing and easy to…


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Roll, Camera and Action.

You have just come back from your user interviews. You are a first-time founder or an indie hacker, you have just read some blogs and seen some videos requiring you to have customer empathy for the product to succeed. You and your team have been tirelessly working on a product which automatically converts Figma assets to video. You are the self-declared Product Manager/CEO of the venture and decide to take ownership to talk to customers. This is how it usually goes -

  • “Hey Pete, I was building this product that automatically converts your Figma assets to…

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What comes into your mind when you hear User Experience Design?

So UX stands for User Experience, but what does it really mean? It means creating a design that improves or helps the user to get the best out of a product. User Experience Design is the way one can improve accessibility, usability, thus bringing out better interaction between the consumer and product. Do you think that setting up a great user experience is a direct process? …


So, what is QA testing?

Everyone makes mistakes in developing a product or working through a project. So, by having Quality Assurance you can prevent doing these mistakes and make your product with no development or delivery defects.

So that your customers get the best products at a fair price without any defect. This is an essential thing that most companies practice before a product is launched.

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QA testing

The whole assurance process is part of a long cycle which is called PDCA. The stages of this cycle are: -

1) Plan

2) Do

3) Check

4) Act

These stages are done…


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Since the arrival of AngularJS in 2009, it’s been a bumpy road for its popularity. Although some developers still prefer to use this, lately focus has been going to Vue.js. Now, AngularJS may be old but can Vue.js replace it? Is it better than AngularJS? Should you use it to build or next application or just stick with good old AngularJS? Don’t know? Let’s find out-


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Project Planning with Critical Path Method

Critical path method (CPM) is defined as a resource-utilization algorithm for scheduling a set of project activities. A critical path analysis is a diagrammatical representation of what needs to be done and when.

Critical path method is based on mathematical calculations and it is used for scheduling project activities. This method was first introduced in 1950s as a joint venture between Remington Rand Corporation and DuPont Corporation.

Although it originated in the late 1950s, critical path is still incredibly important to project managers today. It provides a visual representation of project activities, clearly presents the time required to complete tasks…


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Humans like attractive and beautiful things. We enjoy looking and using aesthetically pleasing design, because it satisfies our senses, it gives us pleasure, its pleasing to our eyes. Designers tend to think of aesthetics as the visuals of the design. However, aesthetic design consists of more elements than just how it looks. Good looking products and user interface are perceived as more valuable and having more qualities.

The difference between utility and utility plus beauty is the difference between telephone wires and the spider web.

— Edwin Way Teale

User Experience defines how much a user’s satisfaction with a product…


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You will find that these days, smartphones phones are used by everyone to surf the internet from looking at online groceries to e-commerce websites. However, most users face the issue of display size as the mobile version of the website needs to put up differently for different screen sizes. Thus, as a web designer, you need to satisfy all the needs of users using different devices.

The layout of the webpage is bound to change as everyone’s smartphone has its e and size. You’ve to build websites that will adjust to new screen sizes with every passing day. Every other…


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React Native is an open-source framework that was developed by Facebook that helps us to build native applications for mobile with the help of a programming language called JavaScript. The applications you create using Java for Android or Swift for iOS can be similarly done by using React Native. This also helps us to make unique and alluring user interfaces that cannot be easily differentiated from another native application.

This has popularized among the masses but yet it’s not the best option as it has its fair share of drawbacks. Let’s look at what things React Native is good at…

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